Inside my

design journey

HELLO!

I’ve always believed that the best designers are the ones who never stop learning. My journey began with graphic design, but curiosity has led me through branding, digital experiences, UI/UX, and Product Design. Along the way, I’ve learned that good design isn’t about following trends, it’s about understanding people, solving problems, and creating experiences that feel effortless. This portfolio is a reflection of that journey and the work I’m proud to share.

Download Resume

01

My Journey So Far

1. Graphic Designer, ApplianceARTS

2018 – 2019

My professional journey began in graphic design, where I built a strong foundation in branding, print design, and visual communication. It was during this time that I discovered how thoughtful design can shape the way people connect with a brand.

2. Multimedia Designer, Instituto Pedro Nunes

2019 – 2024

At Instituto Pedro Nunes, I expanded my skill set beyond graphic design, working across photography, video production, websites, branding, and digital communication. Collaborating with startups and international projects taught me how to adapt my creativity to different audiences and industries.

3. Designer, BRNDTS

2024 – 2026

Joining BRNDTS marked a turning point in my career. I led the company’s complete rebranding, designed its digital presence, and gradually transitioned into UI/UX and Product Design by creating interfaces, UX documentation, and digital experiences focused on real users.

4. Freelance Designer

2015 – Present

Freelancing has been part of my journey since 2015. Working with clients from different industries has challenged me to wear many hats, from branding and graphic design to web and UI design, while learning how to balance creativity, communication, and project management. It’s an experience that continues to shape the way I think, work, and collaborate.

02

Skills & Tools

I’m always exploring new tools and technologies that help me design better and work smarter. From Adobe Creative Cloud and Figma to AI-powered workflows, I believe the best tools are the ones that let creativity and problem-solving take the lead.

  • UI & Product Design
  • UX Research
  • Wireframing & Prototyping
  • Design Systems
  • User Flows
  • Responsive Web Design
  • Brand Identity
  • Graphic Design
  • Motion Graphics
  • Video Editing
  • Photography
  • AI-Assisted Design
  • Figma
  • Photoshop
  • Illustrator
  • InDesign
  • Premiere Pro
  • After Effects
  • Confluence
  • Jira
  • WordPress
  • ChatGPT
  • Claude

Let’s work together

Have a project in mind? I’d love to hear your ideas and create something meaningful together. Let’s bring your vision to life.

fardilha.luis@gmail.com